LIC Merchant Portal: Login Guide, Features & Customer Care

LIC Merchant Portal: Login Guide, Features & Customer Care

If you've ever stood in a long queue at an LIC office or struggled to get payment status updates for a policy, you’ll understand why the LIC Merchant Portal exists. It’s like LIC’s own version of Paytm for agents and merchants: simple, fast, and fully online. Whether you're an LIC agent, a development officer, or someone just trying to pay a policy premium, this blog will help, even if you're not tech-savvy.

What is the LIC Merchant Portal?

The LIC Merchant Portal is a digital office counter for LIC agents and partners. Instead of writing receipts manually or running to LIC branches, agents can log in to this portal and:

  • Collect premiums from customers
  • Print receipts
  • Track policy payments
  • View customer data

For example, let’s say you’re an LIC agent in Pune. Your customer, Mr. Rajesh, wants to pay ₹5,000 as a premium. Instead of sending him to the LIC branch, you open the Merchant Portal, log in, collect the premium, and generate a receipt on the spot.

It saves time for both you and Mr. Rajesh, has no queues, no confusion, and no paper mess.

LIC Merchant Portal Login Guide

LIC Portal Login Page

Here are the steps to log in Merchant Portal:

  1. Navigate to the official website.
  2. Enter your User Name.
  3. Enter your Password.
  4. Tap on the Submit button

Resolve the Issues of Forgot Password 

Here are the steps to resolve the issues of Forget Password in the Portal:

  1. Tap on the Forget Password button.
  2. Enter your User Name.
  3. Enter your Email ID.
  4. Tap on the Mail New Password button

Also, check - LIC Jeevan Shanti: Features, Eligibility Criteria & Documents

Customer Care

If you're facing any issues while logging in or using tools on the LIC Merchant Portal, don’t worry. Help is just a call or email away.

Helpline Numbers

You can call these numbers during working hours for support:

  • 022-67090501
  • 022-67090502

Suggestion: Call between 10 AM and 6 PM, Monday to Friday, for faster response.

Support Emails

Depending on your role, use the right email for faster assistance:

When Contacting Support

To get quicker help, always mention:

  • Your Merchant/User ID.
  • A brief description of the issue.
  • Any error message you’re seeing (if any).
  • Your registered mobile number or email ID.

Example: “Hello, I’m unable to log in to the merchant portal. My User ID is MERC1234. I'm getting an ‘Invalid Credentials’ error even though the password is correct.” This makes it easier for the support team to help you without back-and-forth.

Key features

The LIC Merchant Portal is like an all-in-one control room for LIC agents and merchants. Instead of juggling registers, emails, and visits to the branch, everything you need is in one place. Here are the key features you must know:

  • Payment Management: Lets you view payment details, track status, and download receipts. Like checking your order status on Amazon, you know exactly what's paid, what's pending.
  • Commission Tracking: Shows your commission earnings for every policy. Think of it like your salary slip, you know how much you earned, and from where.
  • Premium Collection: You can collect policy premiums online directly from customers. No need for cash slips or handwritten notes, just collect and generate a digital receipt.
  • Policy Management: Gives full access to policyholder details, due dates, status, and surrender value. Like a contact book for your clients, but smarter.
  • Claim Management: Helps you assist customers with claim status checks and what documents are needed. No more guessing or chasing, you get real-time updates.
  • Reports & Statements: Generate ready-made reports like payment summaries, policy status reports, and financial documents. Saves time during audits or customer queries.

Conclusion

In conclusion, the LIC Merchant Portal is not just a tech tool; it’s a lifesaver for agents. It simplifies your work, builds trust with customers, and makes the LIC business smoother. If you're not using it yet, you’re running a race with your shoelaces tied.

About the Author

Saniya

I'm a finance content writer with a BBA in FinTech, passionate about simplifying money matters for everyday Indians. I break down complex topics like investments, savings, and digital finance into easy, relatable content. My goal is to help you in a way that’s easy to understand, jargon-free, and actually useful in real life.

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